Market data Visualisation

The problem:

pp 1

Introducing a powerful analytic tool, we visualize multiple tables, to lead from DATA to INSIGHTS. Example:

pp 2

Then advanced mathematics come into play. They define the BASELINE, i.e. the sales volume that would be materialized, even without marketing support. Then each “sales driver” is assessed according to its detected contribution to incremental sales:

pp 3

Benefits coming together with this approach: Uniqueness, fast and extremely reasonable pricing structure!