MEDIARISK

Media and marketing Training

MEDIA PLANNING & BUYING:

How to communicate effectively in an environment where 5.000 TV spots are aired daily by the first 6 TV channels?

What media mix serves best your media & marketing objectives, in a country that the number of media having a meaningful power and thus monitored by the FOCUS BARI media survey, has tripled since 1990?

How to plan? How to buy? What research? What to expect from your media agency?

A two days seminar that has gained the highest appraisal scores in the market, is available to your marketing team.

More than 160 professionals in groups of 6 to 20 people have attended during the last 12 months: mediarisk@otenet.gr

HOW TO PLAN RESEARCH?

Michael Roe, and Lena Labropoulou have a unique way to guide you in this area.

Through a full day of interactive workshop …research_michael-roe.pdf

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